You’ve Been Hiding Your Brilliance in Plain Sight- It’s Time to Build the Brand That Sets You Free
In just 6-weeks, make the kind of lasting change that super charges the trajectory of your life
- Get Clear on What’s Next: Stop feeling stuck. Discover how to turn your ideas, skills, and voice into a clear path forward.
- Step Out of the Shadows: Learn how to confidently share who you are and what you stand for in a way that connects and inspires.
- Build Something That Fits You: Create a personal brand that aligns with your values, honors your hard work, and opens the doors you’ve been dreaming of.
It’s time to take all of your ideas, talents, and dreams and build something that feels like you—authentic, powerful, and undeniable.
By the end of this journey, you’ll have crafted a clear, cohesive personal brand, gained the confidence to share it boldly, and built a roadmap to create opportunities that align with your vision and goals.
I'M READY!I'VE HAD THE PLEASURE OF WORKING WITH SOME AMAZING ORGANIZATIONS:
THERE IS HOPE
It's Not Too Late for You to Have the Life You Have Been Scared to Dream
You’ve built a career that looks great on paper. You’ve followed the rules, put in the hours, and done everything you were supposed to do. But somewhere along the way, you stopped showing up as the real you.
You’ve been quiet in meetings when you wanted to speak up. You’ve played it safe with your ideas, holding back your brilliance to fit into a role that no longer feels like yours.
And now, you feel it—a pull to do something different, something more aligned with who you really are.
But where do you even begin?
That’s where this journey starts. This is your safe place to explore your ideas, find your voice, and take the first step toward building a personal brand that reflects who you truly are. You don’t need to have all the answers yet. You just need to trust yourself enough to start.
Learn Lifestyle Math™ + the other methods inside of Big Brand Theory™ Life Satisfaction System so you can finally:
- Travel around your own schedule and not be at the mercy of someone else.
- Learn to feel better in your own skin almost immediately.
- Prioritize core value-centered living.
- Diversify your income, so you don’t have to worry about ups and downs in the market.
- Live the freedom-centered life you’ve always dreamed of.
Yes, It Really Is Possible!
This isn’t about quitting your job or taking wild risks—it’s about stepping into alignment with your voice, your values, and the impact you’re ready to create.
COUNT ME IN!What Is This Really?
This is your place to organize your thoughts, find your voice, and create a brand that fits who you are and the life you want to lead
This is a formulaic solution to the question you are asking: " how do I package my brilliance in a way that creates a life and lifestyle centered around freedom?" This is a complete bottom up approach based on the individual. The program is centered on Life Satisfaction Theory - the idea that only you can say or create what amounts to your happiness.
Big Brand Theory is a guided journey to help high-achieving professionals stop hiding, clarify their voice, and build a personal brand that reflects their authentic self—unlocking confidence, alignment, and new opportunities without sacrificing the stability they’ve worked hard to create

In The Next 6-Weeks, You Could…
- Take control of the strategies to live a happy, healthy, and whole life
- Gain massive clarity on your unique value + the message you've been dying to share even if you aren't clear on what it is yet
- Map out an income-generating source of revenue in the form of a course, coaching, community, or consulting program
- Possess a personalized "how to" for every step you need to make to your biggest vision a reality
All you need to do is take the first courageous step, and follow the formula.
Intentionally Create the Life Satisfaction You Have Been Craving
INTRODUCING
The Big Brand Theory™ System

Are You Ready To Finally Experience Your Vision of Success?
If you are tired of delay after delay, not quite knowing where or how to start, and experiencing the overwhelming sense of confusion that intrinsically comes from having a lot of ideas, this 6-week program will teach you everything you need to know to get out of your own way and get to a life of freedom using a brand you can be proud of. You’ll learn how to:
- Clarify your message so you can share it with confidence
- Create a signature product or service you'll want to be known for
- Gain confidence in your core value so you can start showing up in the world more authentically
- Continue healing through a brand you can be proud of
- Design your life with intentionality in a way you can continue to come back to time and time again
With a simple shift in your mindset and some new lifestyle design based habits, you could start living the life of your dreams sooner than you think.
I'M SO READY!
According to Jasmine, "working with me has completely changed her life" (her words not mine). The internal impacts have been immeasurable.
She has traveled internationally on her own schedule, moved into her dream building on the water, and even taken up golfing.
During her journey using principles of the Life Satisfaction System, she was invited to be a primary cast member as an expert in her field for three different shows airing on three different networks that were completely unrelated. She has become known as the go-to for providing protection services for local and national celebrities. Her company After Hourz has become a city-wide household name for providing security services. And her name is mentioned in more rooms than we have room to say here.
More than any of that, she has built the life that prioritizes her peace, gives her joy, and has been utterly healing to her soul.
I WANT THESE RESULTS!What's Included In The Program...
🚀5-Core "Go at Your Own Pace" Training Modules 💡 Weekly LIVE Coaching 🌍 Guest Speakers & Presenters to Share Lifestyle Design Insight ⚡️ Community to Keep the Conversation Going 📚 Hardcopy Workbook to Keep You Focused
đź’ŽLIMITED BONUS: 1:1 Strategy Session


MODULE 1
Uncovering Your Unique Value
Get down to the unique value your life-history hold. In the next 6-Weeks, you could experience:
- An increased sense of well-being
- A clear picture of the path you have walked to get where you are
- The unique benefits of your story that are designed to impact others
You will get through this system knowing the unique value of your story and how you can impact the lives of the people you are called to serve.

MODULE 2
Getting to Your Vision of Success
In Life Satisfaction, your Vision of Success is entirely subjective. In this lesson, you’ll learn:
- How to set actionable goals that support your vision
- the Stay C.A.L.M. method to keep you going
- How to envision the best, boldest, brightest version of you on demand
In this module, you will learn how to see your vision for the future clearly and tap into a plan to lead you there.

MODULE 3
Crafting the Message You Want to Leave With the World
Redesigning your life has a lot to do with how you are showing up in the world. In this lesson you'll learn:
- How to identify your internal most important message ever
- Who to focus on sharing that message to
- How to leverage that message to start attracting opportunities to you
You’ll finish this lesson understanding how to share the most important parts of you with your section of the world without making your personal business public or oversharing out of your comfort zone.

MODULE 4
Building Unconventional Revenue
This is where you learn the Lifestyle Math to support your vision of success. In this section, you’ll learn:
- How to turn your experience into a course, coaching program, community, or consulting business
- How to position your experience to the people who mean the most to you
- How to set pricing for the experiences you have
You'll finish this module with a complete Revenue Model designed with your new Lifestyle in mind.

MODULE 5
Creating Your Creative Communication Strategy
Now that you have a new perception of yourself, it's time to figure out how to share what you know with your section of the world. In this section, you’ll learn:
- How to create regular, steady content that is appealing to the people most important to you
- The inherent benefit of creating an online profile
- How to think about content creation in a way that aides aligned opportunities to come to you
By the time this module is over, you will have a lasting method to show up on social media with authenticity and consistency.
đź’ˇLive Group Coaching Preview
This session gives a really good overview of what this program is all about! Listen in on this session where we talk about how to start sharing your self and your message with your section of the world (Module 5). We also go over some core details of the system. Coaching sessions are recorded and made available in the back end almost immediately. If you can't make a session live, you can always send in your question and it will be answered - guaranteed. We can't wait to see you inside!
đź“š Planner+ Workbook
As soon as you register, your hardcover planner + workbook is on the way to your door. It is designed to super charge your momentum so you start seeing results in an efficient way.
Want to hear a secret? You will likely find this planner + workbook so useful, you will want to order another once this one is full! Happens more often than you think.

You're Building a New Life
One full of wonder and unlimited possibility. Even if you aren't quite sure what you want your new life to be, it is enough to know the one you are currently in has to change. We can work together from there.
I'M READY TO TAKE THE JOURNEYHear What Students of the System are Saying

This System Is For You If...
- You are ready to feel different in your skin
- You've been waiting for the "right time" to start your idea
- You are fed up with not seeing the kind of lasting change you know you can have
- You dream of living a freedom-filled life
- You have been looking for a safe space to explore just how big your vision could be with guidance and support
NICE TO MEET YOU
I'm Shauna K. Henson
After graduating with my B.S. in Electrical Engineering, and started working as a Systems Engineer for a top defense contractor, one thing became abundantly clear - I was not doing my purpose work. Not exactly what I expected when I worked so hard to graduate with honors. But, instead of staying stuck in a plan that was no longer serving me, I launched out into the unknown to see what God truly had for me. Since that time,
- I became a self-taught graphic designer with a roster of clientele. I've been invited on TV for an entrepreneur-focused magazine I started.
- I've consulted some amazing companies.
- Done some game-changing speaking engagements including speaking at a conference for Pepsi FritoLay.
- Lived out a dream of living abroad for months at a time,
All because I followed my inner sensing to pursue my true calling outside the walls of "the plan."
Now I use what I've learned to help people just like you find their true version of freedom. This system is about more than just building a brand, anybody can teach you that. I'll show you how to tap into your authenticity, regain a true sense of yourself, create a sense of freedom and just feel good in your own skin, all while creating something that leaves a lasting impact on your section of the world and builds satisfaction for your own life.


“I was in a safe space, I could say what I needed to say, I could get all my questions off my chest, and Shauna was always there to lead me to the place I needed to be…this is not scary, this is attainable, this is doable.”
- Jimi

“Shauna K is the real deal, I believe each of us are going to be successful because of it. Her intent, transparency, and the way that she teaches is the real deal.”
- Benita

"When I signed up for this, I didn't know it was going to be like therapy, but it's good! I needed it!"
- Breena
GET STARTED TODAY!
Big Brand Theory™ Life Satisfaction System
BEST DAY EVER GUARANTEE
If you join at the "Payment Plan," OR "Pay In Full" level and don't feel like your best days are ahead of you after 6-months of using the methods in this program, get another 6-months of coaching AND a 1:1 strategy session on me! Read the full guarantee.